We want our potential
customers to know
the process we use in
creating a custom web
site.
Below are the typical stages in a
web design project at Kaufman
Web Design.
1. The Initial Consultation
to Determine Business Objectives
We
meet with you and your group in person to talk
through the
details and goals of your project. You can also see how we
do business. This is a chance for you to ask us any
questions you may have about the process or our company.
Communication is a major part of a successful web
site project, and at this early stage, we
encourage you to ask questions so you can feel at
ease.
2. The Proposal is Created
Once
we have gathered enough information about
your web site needs, we
will prepare a proposal.
With
this in hand, you will
know the scope of our solution, what our costs
are, and how
long the process is estimated to take.
3.
The Contract is Reviewed
and Signed
Once you have reviewed
the proposal and it meets your needs, we write up
the final contract. Our contract
has all the details of
the project as well as
the other legal stuff.
It solidifies
our agreement together.
4. We Provide the Design
Mockups
The
first phase of the web site design process
is creating a design
mockup based on what you
have told us (layouts,
color preferences, etc).
After some feedback and review cycles, we have a final professional looking
design. We then move on to content gathering and
site creation.
5. The Gathering of Content
The
heart of any web site is the information it contains.
The best web site design in the
world will be useless if the site does not
provide relevant content
for the target audience.
In this stage, we help
you compile (and if needed,
help write) the
text that
will go on each page of
the web site. This also involves choosing images
and photos that complement the text.
6. Creating the Web Site/Search
Engine Optimization Strategy
Once
you have provided the content for the web site,
we go to work building it. We communicate
with you regularly to let
you know how things are
progressing. Using HTML,
CSS, Javascript and all
the other geeky web stuff
that happens behind the
scenes, our team of developers
do their thing.
At this point, we are also
implementing any search
engine marketing techniques you
require. This process makes sure your site will rank
well for
the keywords your target
market is entering in the
search engines. Finally
we make sure all pages
are fully accessible (to
those users who have hearing
or visual impairment).
7. Site Launch
When
the entire site has been reviewed by you, and the
final okay is given, we upload the site to the
web server (if you need
web site hosting, we have that in place
and ready). We always do a final check
once it is "live" to
make sure everything is A-okay.
At that point, the new
web site is ready for traffic!
8. Ongoing Support/Maintenance/Training
If
included in your contract, we
conduct ongoing web
site maintenance to
make sure your search engine rankings are high and
that fresh content is added
to your site on a regular
basis. It is important to avoid letting web site
content go stale. As another option, we have a Certified
Instructor on staff
who is available to teach
your staff how to maintain
and update your site. This service is one of
the many benefits that make our company unique.
This is a great option to take advantage of if
you already have the staff who can take your web
site project and run with it.
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