The goal
of a web site is to communicate
information to a target audience.
Pretty graphics will not do
it. Your content needs to include well-written
text and lots of it. Your target
audience will find your site
useful if it has an abundance
of content. We can help
you achieve this
goal in a number of ways:
-
Writing
your text for you (or
helping you flesh it
out).
-
Organizing
your content into manageable
chunks that can be placed
on individual web pages.
-
Proofread/edit your
text. We have a technical
writer on staff to
check over your content,
make corrections, even
suggest improvements
(eliminating passive
voice for example).
-
Adjust or write text
that will not only
appeal to your target
audience but will also
result in pages that
rank
high in the search
engines. If you have
an abundance of text,
more than your competitors,
you will look better
to the search engines
when they index your
web site. Sites that
are content-heavy tend
to rank higher than
sites with smaller
amounts of text.
After your web site goes
live, we offer maintenance
plans to help you maintain
fresh content. Or we can
train
your staff to do the
updates themselves. A web site
that is updated regularly
will maintain user interest
and attain higher
rankings in the search engines. The
web is a dynamic medium.
We work with you to keep
your site fresh, useful and
informative. |